Integrating Social Media into a Web Content Strategy
Posted on Sep 1, 2007 06:16:57 PM
Whether you’re an employee or a consultant, it sometimes falls to you to drag an organization into the 21st century—and that often means convincing a company to adopt social media. Someone might even be asking you about some new web tool their son or daughter is using.
Outside of the tech industry, skepticism and fear are the norm when it comes to social media. But it is simply about finding the best way to communicate Read the rest of this entry »
Tags: Content, Integrating, into, Media, Social, StrategyNew Issue: Integrating Social Media into a Web Content Strategy
Posted on Aug 14, 2006 04:08:05 PM
Digital Web is happy to welcome back Britt Parrott this week, with a very helpful post about breaking the concept of social media’s good side to reluctant organization in Integrating Social Media into a Web Content Strategy. Ever tried to explain the social appeal of Twitter or Flickr to those unfamiliar with social websites? Or how to integrate social aspects into key components of your site(s)? Try a different approach that emphasizes the value of openness, transparency and customer engagement. Get started on your organization or project with Britt’s thorough guidance.
Tags: Content, Integrating, into, Issue, Media, Social, StrategyIntegrating Social Media into a Web Content Strategy
Posted on Jun 22, 2006 06:22:18 PM
Whether you’re an employee or a consultant, it sometimes falls to you to drag an organization into the 21st century—and that often means convincing a company to adopt social media. Someone might even be asking you about some new web tool their son or daughter is using.
Outside of the tech industry, skepticism and fear are the norm when it comes to social media. But it is simply about finding the best way to communicate Read the rest of this entry »
Tags: Content, Integrating, into, Media, Social, Strategy